|The Greatest Place on Earth|
I began working at Deseret Book at the start of November, and for someone who just got home from her mission, it is the best ever job an RM could have ever. Not only am I working and on a regular schedule, but I'm also surrounded by the words of prophets, Apostles, great teachers, and fantastic authors, as well as Lion House rolls. Who wouldn't want to buy the entire store? My first book was The Continuous Atonement by Brad Wilcox. Please imagine me skipping home with joy to show off my new find.
We, of course, have customers that feel the same. With products that uplift and enrich, who wouldn't feel the Spirit in our store?
With Black Friday looming in the near future earlier this week, I pondered on what our crowds would be like. I would be working from 7:30 to 3 that day, meaning I would have to sell our Doorbusters. Such amazing prices, such amazing products -- would there be a line at our doors before I even got to work? Would there be people fighting over the last copy of Reedeemer before the $9.99 price ended at noon? Would I have customers yelling at me because we ran out of Shadow Box Advent Calendars again?
Nope, nope, nope, and we didn't run out of anything important. Sure it was busy, but I had more fun working on Black Friday than I did trying to shop later that day.
Now, apart from our store being smaller than Walmart, I think the lack of insanity had to do with our most unique feature. This store is one of the few that has the Spirit in it. I don't just feel happy every day working at Deseret Book because I'm helping customers find products that they love. The greatest joy I feel is when I hear, "Can you help me find a gift for a [pick an age]-year-old who is getting baptized this weekend?" or, "I need a book that can help me understand the Book of Mormon." Our products aren't just about worldly happiness; they're about spiritual happiness and fulfillment.
|Pictured: Not Deseret Book|
Despite the true happiness that can be found here, I have no doubt that most people swarmed Walmart and Macy's on Black Friday, desperately searching for the scraps of temporary happiness found in getting a great deal on a TV or a pile of Christmas gifts. Maybe they don't know about Deseret Book. Maybe they love that rush of excitement over lasting peace. Maybe the meaning of Thanksgiving is being lost in the madness of ridiculous discounts.
Whatever the reason, I would hope that wherever one goes on Black Friday, they would not forget to be grateful for what they already have, even if they're shopping for more things for themselves or others.
And remember: One of the love languages is receiving or giving gifts. Don't feel bad if that's one of your favorite ways to show love. It's my favorite too.